This privacy policy has been compiled to better serve those concerned with how their ‘Personally identifiable information’ (PII) is being used online. PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person or to identify an individual in context.

Please read our privacy policy carefully to understand how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

 

What personal information do we collect from the people that visit our blog, website or app?

 

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, phone number or other details to help you with your experience.

 

When do we collect information?

 

We collect information from you when you place an order, subscribe to a newsletter or enter information on our site. Please provide us with feedback on our products or services.

 

How do we use your information?

 

We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalise the user’s experience and to allow us to deliver the content and product offerings you are most interested in.
  • To improve our website to serve you better.
  • To allow us to better service you in responding to your customer service requests.
  • To quickly process your transactions.
  • To follow up with them after correspondence (live chat, email or phone inquiries)

 

How do we protect visitor information?

 

Our website is scanned regularly for security holes and known vulnerabilities to make your visit to our site as safe as possible. We use regular Malware Scanning. Your personal information is contained behind secured networks. It is only accessible by a limited number of persons with special access rights to such systems, and they must keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology. We implement a variety of security measures when a user places an order, enters, submits, or accesses their information to maintain the safety of their data. All transactions are processed through a gateway provider and are not stored or processed on our servers.

 

Do we use ‘cookies’?

 

We do not use cookies for tracking purposes. You can have your computer warn you each time a cookie is being sent, or you can turn off all cookies. You do this through your browser (like Internet Explorer) settings. Each browser is different, so look at your Help menu to learn how to modify your cookies. If you disable cookies, some features will be disabled that make your site experience more efficient, and some of our services will not function properly. However, you can still place orders.

Cookie Name Usage Time
pum-738 Cookie used to prevent popup from displaying repeatedly. 1 day
pum-745 Cookie used to prevent popup from displaying repeatedly. 1 month

We use anonymous cookies to prevent users from seeing the same popup repetitively to make our user’s experience more pleasant while still delivering time-sensitive messaging.

 

Third-party disclosure

 

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect our or others’ rights, property or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses. Third-party links Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

 

Google

 

Google’s Advertising Principles can sum up Google’s advertising requirements. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en . We use Google AdSense Advertising on our website. As a third-party vendor, Google uses cookies to serve ads on our site. Google’s use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt out of using the DART cookie by visiting the Google Ad and Content Network privacy policy. We have implemented the following:

  • Remarketing with Google AdSense

We, along with third-party vendors, such as Google, use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.

 

Opting out:

 

Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt-out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add-on. California Online Privacy Protection Act CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivably the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating precisely the data being collected and those individuals with whom it is being shared and to comply with this policy. – See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

According to CalOPPA, we agree to the following:

  • Users can visit our site anonymously.
  • Once this privacy policy is created, we will add a link to it on our home page or, at minimum, on the first significant page after entering our website.
  • Our Privacy Policy link includes the word ‘Privacy’ and can be easily found on the abovementioned page.

Users will be notified of any privacy policy changes:

On our Privacy Policy Page

Users can change their personal information:

  • By emailing us
  • By calling us

 

How does our site handle do not track signals?

 

We honour do not track signals and do not track plant cookies or use advertising when a Do Not Track (DNT) browser mechanism is in place.

 

Does our site allow third-party behavioural tracking?

 

It’s also important to note that we do not allow third-party behavioural tracking. 

 

COPPA (Children Online Privacy Protection Act)

 

 When collecting personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online. We do not specifically market to children under 13.

 

Fair Information Practices

 

The Fair Information Practices Principles form the backbone of privacy law in the United States, and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information. To be in line with Fair Information Practices, we will take the following responsive action should a data breach occur: 

  • We will notify the users via email.
  • Within seven business days
  • We also agree to the Individual Redress Principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law.

This principle requires not only that individuals have enforceable rights against data users but also that individuals have recourse to courts or government agencies to investigate and prosecute non-compliance by data processors. 

 

CAN SPAM Act

 

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations. We collect your email address to:

  • Send information, and respond to inquiries and other requests or questions.
  • Process orders and send information and updates about orders.
  • Market to our mailing list or continue to send emails to our clients after the original transaction has occurred. 

To be following CANSPAM, we agree to the following:

  • Do NOT use false or misleading subjects or email addresses.
  • Identify the message as an advertisement in some reasonable way.
  • Include the physical address of our business or site headquarters.
  • Monitor third-party email marketing services for compliance if one is used.
  • Honour opt-out/unsubscribe requests quickly.

Allow users to unsubscribe by using the link at the bottom of each email. If at any time you would like to unsubscribe from receiving future emails, you can email us. Follow the instructions at the bottom of each email, and we will promptly remove you from ALL correspondence.